Grid Designs

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From my previous experimentation and completing the body copy for the booklet I have decided on an outline for the booklet page distribution. I have chosen to break my research down into 5 elements: A general typeface introduction, the history, classification, anatomy and use in the industry.

1. Cover
2. Introduction
3. Contents
4. Baskerville Introduction
5. Baskerville History
6. Baskerville Classification
7. Baskerville Anatomy
8. Baskerville Use
9. Gill Sans Introduction
10. Gill Sans History
11. Gill Sans Classification
12. Gill Sans Anatomy
13. Gill Sans Use
14. Mistral Introduction
15. Mistral History
16. Mistral Classification
17. Mistral Anatomy
18. Mistral Use
19. American Typewriter Introduction
20. American Typewriter History
21. American Typewriter Classification
22. American Typewriter Anatomy
23. American Typewriter Use
24. Back Cover

After deciding on this layout, I started creating grid designs to assist me in avoiding cramming the page and to keep the design clear and professional. For each design, I will keep the layout of each typeface section the same or similar to keep continuity, hence the designs only spanning one typeface. I used blue to represent the text, green for pictures and design elements and the orange for the titles.


First Design:
This design is a more minimalist approach with smaller text boxes and surrounding white space. Though the design seems brighter and clearer, it is very simplistic and may not showcase the flavour and design of the typefaces.

Contents and Introduction to booklet
 Typeface introduction and history
 Typeface classification and anatomy
 Typeface uses in the industry

Second Design:
This design is again modular in terms of the text and decorative objects, but, like my initial design, uses diagonal lines and blocks of colour to break up the spread and give interest. The decorative background will likely be black, grey or red with white text, if following my initial colour scheme. I think the design is more visually interesting but I'm not sure if it provides the professional look I would like to achieve.




This exercise has revealed that I need to complete more research on booklet designs to see professional standards and elements I could include to improve the aesthetic appeal. The grids have helped me to consider multiple ways I could use the page to showcase the information specifically whilst also analysing the use of white space.

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